Agenda - Council - 07/22/2008 - Laserfiche WebLink

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mentioned in other sections of this report; the «~isconsin review did summarize Wisconsin's regulations for electronic billboards. • No message may be displayed for less than one-half second: • No message may be repeated at intervals of less than tc~=o seconds; • Nc~ segmented message ma}=last longer than 10 seconds; • INTO traveling message ina}= travel at a rate sloe,=er than 16 light columns per second or faster. than 32 columns per second (light column defined as pixel coluiizn); • No variable message sign lamp may be illuminated to a degree of brightness that is greater than necessary for adequate visibility. National Alliance of Highway Beautification Agencies (1999} 27 Although this survey is eight }=ears old; it generated the following information related to electronic billboards: • Nine states had specific regulations governing signs, • Nine states had regulations on tri-vision- signs that were either being drafted or in pending legislation; • Fifteen states had regulations regarding moving parts and/or lights; • Nine state had no regulations on tri=vision signs; and • Six states and ~~Jashington, DC, prohibited tri-vision signs. An investigation into state outdoor advertising regulations was also conducted. • Thirt}=-six states~had prohibitions on signs with red; flashing, intermittent; or moving .lights, • Tv~=enty-nine states prohibited signs that «=ere so illuminated as to obscure or interfere «=ith traffic control devices, and • Twenty-dine states prohibited signs located on interstate or primary. highway outside of the zoning authorit}= of incorporated cities within 500 ft of ail interchange or intersection at grade or safety roadside area. Parliament of Victoria, Australia, Report of the Roaci Safety Committee on the Inquiry into Driver Distraction (2006) =s This report, cited earlier for its driver distraction opinions, identifies road signs and advertising as one of the largest sources of driver distraction. VicRoads, the state's road and traffic authority; has implemented the following regulations. ~,2Q -228-