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<br /> <br />Community/a <br /> <br /> <br />v. PROCEDURES/SCOPE OF WORK <br /> <br />Once you have engaged Buxton to work with you in developing Community 10, a <br />project team will be assigned to guide you through the entire process-from <br />initial data collection to final presentation of the results. This team consists of: <br /> <br />. Client services manager, who will serve as your primary source of <br />communication during the project <br />. Geographic Information System specialist, who will analyze your trade <br />areas and create customized maps and reports <br />. Professionals with backgrounds as retail executive s and economic <br />development practitioners, who will address your unique challenges and <br />help maximize Ramsey's retail opportunities <br /> <br />Staff Visits <br />During visits to the community, Buxton's staff is able to make clear and candid <br />assessments of the community's strengths, weaknesses and potential by using <br />the same analytical programs and location matrixes that are used to qualify <br />communities and sites for our retail clients. Our daily involvement with over 1, 700 <br />retail and restaurant clients in finding optimal locations keeps us current on retail <br />location trends. This provides a rational and analytical basis for helping Ramsey <br />decide how to best focus resources on the most promising retail opportunities. <br /> <br />Data Collection <br />Buxton uses over 250 consumer and bu siness databases that are updated <br />throughout the year, and in some cases, every month. Although it is possible to <br />obtain these databases for less expense on a community or regional basis, <br />Buxton buys and is licensed to use the complete U.S. datasets. With this <br />information Buxton will compare Ramsey's potential location to the universe of all <br />retail locations operating in the U.S. <br /> <br />The following are some of the more well-known sources used in our studies, but <br />there are dozens more that we employ to provi de additional insight: <br /> <br />. Mediamark <br />. Acxiom <br />. InfoUSA <br />. Claritas <br />. National Research Bureau <br />. Navteq Geographic Data <br />. Dunn & Bradstreet Business Data <br /> <br /> <br />7 <br />