Agenda - Council Work Session - 02/26/2013

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(Positive) expanded service to residents, additional communication mode (Negative) capital expense and potentially creating new work for Staff B. Ramsey Foundation Closed Circuit Programming: Run custom closed circuit programing to three TVs. Capital Cost Estimate: $10,000 - $13,000 (Positive) revenue stream for Ramsey Foundation (Negative) capital expense, creating new work for Staff, cost effectiveness of decision, risk 3. What will the project look like specifically (i.e. exact number, size and location of monitors, project budget). If the Council decides to move forward with this project, Staff will bring back specific options and pricing. At that point, specific decisions can be made. Estimated Cost options, 3 Units Coaxial Cable Only: $6,500 - $7,500 Custom Closed Circuit Program Only: $9,500 - $10,500 Both Cable and Closed Circuit Capabilities: $11,000 - $12,500 Recommendation: It is Staffs recommendation the proposed TVs /monitors not be used for the Ramsey Foundation closed circuit advertising program. Using the proposed TVs /monitors for a closed circuit advertising program will result in a $9,500- $13,000 capital outlay plus the cost of ongoing City human resources (i.e. seeking advertisers, graphic design work, content management, processing applications and requests, etc.). Additionally, it is uncertain Ramsey Municipal Center advertising monitors would result in a reliable cash flow for the Ramsey Foundation (risk factor). It is Staffs understanding the goal of the Ramsey Foundation is to create a steady annual funding stream. If the City Council decided the Foundation is an organization they are interested in financially supporting, Staff would recommend a different solution than the proposed advertising monitors. Staff does not believe the proposed advertising monitors are a cost effective solution to the Ramsey Foundation goal. The Council may want to consider an annual donation to the Ramsey Foundation (similar to Youth First or Happy Days). If the Council decided they were interested in installing additional TVs with the purpose of running QCTV programing (or a different use) Staff would ask for direction. Funding Source: QCTV Fund, current balance of $49,797 Council Action: Staff requests general council direction on the follow two items: 1. Generally, is there an appetite for this project? (regardless of the Ramsey Foundation) Project would include three new TV's /monitors located in the Municipal Center. Said monitors could be utilized for a number of functions. Depending on a number of variables, the capital cost would range between $6,500 - $13,000.