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Appendix A <br />Weaknesses (W in the SWOT) <br />Current Environment <br />• Poor reputation - negative publicity <br />• Failed development <br />• Lack of representation at all levels of higher government <br />• Lack of good relations with the Anoka County Commissioners and state legislators <br />• Lack of staff capacity; how many positions are needed, who needs to be in those positions, and what <br />positions are open <br />• Low staff morale is perceived <br />• Lack of information exchange <br />• Loss of institutional memory <br />Behavior <br />• Cronyism <br />• Inferiority complex (Jan Brady syndrome it has with Anoka and Elk River) <br />• Self negative northern metro mentality — ugly step child, known as the bullies from the other side of the <br />tracks (beginning at the schools) <br />• Reputation <br />• Old habits that need to be changed <br />• Lack of trust <br />• Inability to bring factions together <br />Development Issues <br />• City acting as the developer <br />• Subsidies <br />• City -driven economic development <br />• Lack of identity <br />• Lack of an exit strategy for The COR <br />• The COR developer <br />• City Council and the HRA/EDA relationship <br />• Poor appearance on Highway 10; dangerous intersections on Highway 10 <br />Finance <br />• Fund balances <br />• Lack of focus on the revenue side of the balance sheet — protect the tax base by identifying new <br />sources of revenue <br />* Lack of a shared vision for the city, which helps shape decisions (Consultant) <br />* Lack of a systematic process to evaluate development projects (Consultant) <br />* Lack of a separate postal zip code (Consultant) <br />•• <br />Duckor & Associates • • • <br />February 19, 2013 <br />• <br />