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Chairperson Steffen asked if CBRE could do what Member Williams described or was that not <br />in their purview. <br />Member Williams suspected CBRE could expand on their current role and provide more service <br />to the EDA. She stated they should consider something other than the structure they currently <br />have in place and not just reconsider their dealings with CBRE. <br />Chairperson Steffen stated the EDA was not involved with hiring CBRE so they were not <br />involved in the RFP process. He thought the City Council handled that so he did not know what <br />else was out there and what that price is. <br />Member Riley stated they had other businesses that they reviewed and they went with CBRE <br />with the name, size, reach and presentation and the traditional broker. <br />Chairperson Steffen asked if they felt they received some additional services with CBRE versus <br />local. <br />Member Riley thought CBRE has a much larger reach, bigger base and better name recognition <br />globally than other firms. <br />Chairperson Steffen thought they were looking for something more than shiny signs and web <br />links. He thought maybe now they are looking for additional services which would be taking the <br />next step. <br />Economic Dev. Mgr/Assistant City Administrator Brama thought Member Williams had a good <br />point. He thought this case and this discussion was more about the City setting their <br />expectations for a broker. He stated as far as brokers go, on one end they had some lower price <br />brokers with a straight commission and on the other end of the broker spectrum they have value <br />added; what they did get back as far as 2013, RFP was Coldwell Banker, now IAG and they <br />proposed a 7% commission with a $500/month fee and with that they provided monthly updates, <br />status reports and they were going to take a much more grass roots, pro -active cold calling <br />approach and they were going to act more as a consultant and broker versus purely listing <br />property. That was at the time, service wise, the most effective product they could get while <br />balancing and not dishing out as much money as when they went the Landform route, but still <br />receiving a valuable product at an efficient price. He stated at the time the City was going <br />through budget cuts and chose to go with the firm that had a good reach, good reputation, well <br />established and at no risk to the City. <br />City Administrator Ulrich stated one of the solutions suggested is to go back and review the <br />different packages and what they could provide and what it would cost to provide additional <br />services. Another option would be to look for a different brokerage firm that would give the City <br />a more personal relationship because CBRE is huge and he was not sure they that they are geared <br />to get down to a more personal level but maybe they are for the right price. <br />Member Burandt asked if they have benefited by CBRE's wide global reach. <br />Economic Development Authority/December 8, 2016 <br />Page 7 of 11 <br />