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r <br /> rows,shapes,and diagrams.Ensure that your <br /> process progresses in a clear direction.Note <br /> departments and agencies clearly so that your : , <br /> audience knows who is responsible at a given <br /> stage in the development process. - <br /> GENERAL CONCEPTS TO REMEMBER <br /> If you find yourself stuck or straying too far e <br /> into the esoteric world of zoning and land-use / <br /> planning,here are a few key takeaways to <br /> help you refocus on your goat. o <br /> Use Visuals <br /> Visuals and graphics should be used to Il- <br /> lustrate and contextualize pieces of text.for <br /> existing graphics(such as a zoning map)try to <br /> simplify them as much as possible.Use color <br /> and clear lines. ABOUT THE AUTHOR Missing and damaged print issues:Contact <br /> Joseph DeAngelis is a planner and researcher Customer Service,American Planning <br /> Association,205 N.Michigan Ave.,Suite <br /> Rely on Plain English with the American Planning Association in 1200,Chicago,IL 6o6oi(312-431-9-100 or <br /> Avoid using complicated phrasing,sentences, Chicago.Previously,he was a resiliency plan- customerservice@planning.org)within 90 days <br /> or jargon straight from the zoning code.Trans- ner for the New York City Department of City of the publication date.Include the name of the <br /> publication,year,volume and issue number or <br /> late this information for your audience. Planning,where he worked on long-term plan- month,and your name,mailing address,and <br /> ning and zoning solutions for communities membership number if applicable. <br /> Use Existing Resources impacted by Hurricane Sandy. Copyright©2o16 by the American Planning <br /> Rely on photographs,existing definitions,and Association,2o5 N.Michigan Ave.,Suite 1200, <br /> Chicago,IL 6o601-5927.The American Planning <br /> statements of purpose(such as those on your Cover:A New Zoning Plan for the District of Association also has offices at 103015th St.,NW, <br /> city's website),or books you may still have Columbia.Harold M.Lewis,1956. Suite 750 West,Washington,DC 20005-1503; <br /> from planning school.Scour the web for suit- planning.org. <br /> able illustrations,graphics,and explanations. All rights reserved.No part of this publication <br /> Vol <br /> 33,No.12 may be reproduced or utilized in any form or by <br /> Tailor Your Message to Your Audience Zoning Practice is a monthly publication of the any means,electronic or mechanical,including <br /> American Planning Association.Subscriptions photocopying,recording,or by any information <br /> Add or remove content based upon your audi- are available for$95(U.S.)and$120(foreign). storage and retrieval system,without permission <br /> ence.Develop your presentation for a general James M.Drinan,JD,Chief Executive Officer; in writing from the American Planning <br /> audience,but use your professional judgment David Rouse,FAICP,Managing Director of Association. <br /> Research and Advisory Services.Zoning Practice Printed on recycled paper,including 50-70% <br /> to tailor this information for a room of devel- (ISSN 1548-0135)is produced at APA. <br /> opers,a sit-down with a council member,or a Jim Schwab,FAIcp,and David Morley,AICD, recycled fiber and to%postconsumer waste. <br /> presentation to a local housing association. Editors;Julie Von Bergen,Senior Editor. <br /> CONCLUSION <br /> A good Zoning sol presentation can be de- <br /> ployed in a variety ofvenues and audiences. <br /> It can be tacked onto an existing presentation <br /> to prime an audience before discussing a new <br /> zoning proposal,or can become a stand-alone <br /> session with interested community groups.It <br /> can become a series of printouts,a section on <br /> your community's website,or compiled as a <br /> published handbook.It can help elected offi- <br /> cials and city staffto accurately discuss issues <br /> of zoning and land use with the public.Most , . , . . .• •••.: <br /> importantly,it can demystify a complex and <br /> often esoteric process.Zoning sol can help to <br /> narrow the knowledge gap between a city and <br /> its citizens,and equip them with the toots and <br /> the confidence to make informed decisions. <br /> ZONINGPRACTICE 12.16 <br /> AMERICAN PLANNING ASSOCIATION I page? <br />