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Economic Dev. Mgr./Assistant City Administrator Brama presented the staff report. <br />Chairperson Steffen asked, and received confirmation, that the City does receive copies of the ad <br />that they would be able to utilize. He asked what would be promoted. <br />Economic Dev. Mgr./Assistant City Administrator Brama stated that it is a high-level <br />advertisement for the City that is very visual. He noted that Coon Rapids and Elk River utilize <br />the publication. He stated that Anoka County used the publication in the past but pulled out of <br />the publication this year which brings forward another reason it would be important for the City <br />to include their own advertisement. He stated that the City would work with the designer to <br />develop an ad. <br />Member Williams stated that while she likes the advertisement, it does not seem as detailed as <br />some of the advertisements for the other cities. She suggested reviewing some of the other <br />advertisements to make Ramsey's stand out a little more. <br />Member Burandt suggested using a map to show the location of Ramsey as well. <br />Motion by Member Brunt, seconded by Member Burandt, to authorize staff to utilize $5,000 of <br />the EDA budget to select, design, and publish an ad in the 2018 MN DEED/Business Climate <br />annual publication. <br />Motion carried. Voting Yes: Chairperson Steffen, Members Brunt, Burandt, Riley, Skaff, and <br />Williams. Voting No: None. Absent: Member Hardin. <br />Member Burandt suggested possibly cost -sharing the ad by highlighting shovel ready sites. <br />4.03: Business of the Year <br />Economic Dev. Mgr./Assistant City Administrator Brama presented the staff report. He <br />explained how the short list is developed. <br />Chairperson Steffen stated that he likes the line of questioning which began in the last few years. <br />Economic Dev. Mgr./Assistant City Administrator Brama stated that an additional question was <br />added regarding community support the previous year. <br />Chairperson Steffen stated that next year perhaps a scoring mechanism be developed next year to <br />help quantify the chosen selection, noting that the questions would be weighted to provide higher <br />numbers for the more important elements. <br />Member Riley stated that might be overthinking this. He stated that the EDA has been given the <br />information and have an idea of which elements are more important to them. <br />Economic Development Authority/May 25, 2017 <br />Page 6 of 7 <br />