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Communit !LY <br />Y <br />Site I Analysis: State Hwy 47 & I67th Ave <br />Drive -Time Trade Area <br />The map on the opposite page depicts the primary trade area for Site I . The primary trade <br />area consists of a twelve -minute polygon, determined by Buxton's proprietary drive -time <br />technology. <br />Psychographics <br />The psychographic profile of the households within a twelve -minute drive -time of Site I is <br />presented below. <br />21% <br />24% <br />21% <br />18% <br />15% <br />12% <br />9% <br />6% <br />3% <br />0% <br />Trade Area Segmentation <br />State Hwy 47 & I67th Ave <br />esweeg <br />1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 <br />Dominant Segments <br />A segment that represents at least three percent of a trade area is a dominant segment. <br />Following is a description of the dominant segments for Site I. <br />Dominant Segments Description Househo0ds % of Ai Homseho0ds <br />5 COUNTRY SQUIRES 1,931 13.15% <br />6 WINNER'S CIRCLE 500 3.39% <br />9 BIG FISH, SMALL POND 121 4.89% <br />11 GOD'S COUNTRY 111 5.23% <br />18 KIDS & CUL-DE-SACS 1,310 8.89% <br />19 HOME SWEET HOME 1,148 1.19% <br />20 FAST -TRACK FAMILIES 853 5.19% <br />23 GREENBELT SPORTS 614 4.11% <br />25 COUNTRY CASUALS 445 3.02% <br />32 NEW HOMESTEADERS 193 5.38% <br />2 <br />