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Executive Summary <br />On behalf of the City of Ramsey, MN, Buxton conducted a comparative analysis between <br />Ramsey and three Bass Pro locations. These retailer locations were included in this analysis <br />based on 60 minute trade area similarities to Ramsey. The three Bass Pro locations, San <br />Antonio, TX; Orlando, FL; and St. Charles, MO are used in the comparison are located in <br />similar markets and share Ramsey's BUDS (Buxton Urban Density) score of two. Ramsey is <br />a BUDS2 area, but it on the verge of becoming a BUDS3 and is adjacent to BUDS3 areas. <br />San Antonio is a BUDS2 location, while Orlando and St. Charles are BUDS3 locations. <br />(BUDS) Buxton Urban Density is a classification tool that measures the range between <br />highly urban and highly rural areas. Urban densities, as defined by Buxton, are shown in the <br />table below. <br />L <br />BUDS Definition <br />1 Rural <br />2 In Town <br />3 Suburban/Small City <br />4 Metropolitan <br />5 High -Rise Living/Urban <br />Demographic Analysis <br />Buxton conducted a demographic analysis based on a 60 minute drive time to compare <br />Ramsey with each benchmark profile (the demographic profile of each comparable location). <br />The Ramsey profile and the benchmark profile were indexed against one another to <br />determine how Ramsey compares to the average demographic profile of the Bass Pro <br />locations. A comparison index value of 100 indicates that Ramsey matches the benchmark <br />profile for a given demographic variable. A score above 100 indicates that Ramsey <br />surpasses the benchmark profile. Conversely, a score below 100 indicates that Ramsey is <br />below the benchmark profile. <br />Btraon <br />IDentifying Customers <br />CommunitylD® <br />