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Birton <br />Dentifying Customer, <br />Benchmark Demographics <br />Analysis Geography: State Hwy 47 & I67th Ave, Ramsey, MN <br />Benchmark Geography: San Antonio, TX <br />Date: 4/9/2009 <br />Civilian Labor Force (Current) <br />Unemployed <br />Employed <br />Total Civilian Labor Force <br />Unemployment Rate <br />Population By Education Attained (Current) <br />Less Than 9th Grade <br />Some High School, No Diploma <br />High School Graduate (Includes Equivalency) <br />Some College, No Degree <br />Associate Degree <br />Bachelor's Degree <br />Master's Degree <br />Professional School Degree <br />Doctorate Degree <br />Analysis Benchmark <br />60 Minutes 60 Minutes <br />55,405 53,893 <br />1,474,240 932,989 <br />1,529,645 986,882 <br />3.6% 5.5% <br />Analysis Benchmark <br />60 Minutes 60 Minutes <br />3.7% 10.0% <br />6.6% 10.8% <br />26.4% 24.9% <br />24.2% 24.3% <br />7.4% 6.0% <br />21.9% 15.3% <br />6.4% 5.9% <br />2.3% 2.0% <br />I . I % 0.8% <br />Comparison <br />Index* <br />103 <br />158 <br />155 <br />66 <br />Comparison <br />Index* <br />37 <br />61 <br />106 <br />99 <br />123 <br />143 <br />109 <br />118 <br />135 <br />PRIZM® is a registered trademark of Nelsen Clanlas PRIZ M® segment names (Blue Blood EslatesTM, Big Sky Familiesr, Country Squires'., etc) are trademarks of N ielsen Gallas Business Data Source: Nielsen Gallas, infoUSA, <br />Inc., Copyright 2009 Shopping Center Bata Copyrghl 2009 Nielsen Genies and rls LicensorsAll Rights Reserved_Consumer Buying Power'._ Nielsen Genies, Global Insight, Copynghl 2009 Retail Market Power'. _Nelsen Clanlas, <br />Global Insight, Copynghl 2009_MRI Profiles: Nelsen Genies, Media mark Research, Inc., Copyright 2009TANA Nielsen ClaMas_, Tele Alias North Amenca, Inc_ (TANA), Copynghl 2009Traffic Data: Nielsen Genies_, MPSI Systems, <br />Inc /BalaMetre, Copynghl 2009_ <br />'Companson Index_ Averages 100, Less than 100: Red; 100 and Above_ Green <br />Page: 8 <br />