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CommunitylD° <br />Site 2 Analysis: 7550 Sunwood Drive NW <br />Drive -Time Trade Area <br />The map on the previous page depicts the primary trade area for Site 2. The primary <br />trade area consists of a twelve -minute polygon, determined by Buxton's proprietary <br />drive -time technology. <br />Psychographics <br />The psychographic profile of the households within a twelve -minute drive -time of <br />Site 2 is presented below. <br />■ 7550 Sunwood Dr NW <br />21% <br />tar <br />1 5 % <br />m <br />a7 1 2 % <br />aa <br />t <br />a1 <br />cr <br />a`) 9% <br />0- <br />6% <br />3% <br />0% <br />I <br />.1 II I .....I 1. .1 _II <br />Al A3 A5 A7 92 94 E6 C2 C4 D1 D3 E1 E3 E5 F1 F3 F5 G2 G4 H2 H4 12 14 J1 J3 J5 K2 K4 K6 L2 <br />Segments <br />Mosaic v USA is a registered trademark of Experian; Census Data. Data Source: Apt _ 0 .c Solutions, 2000: Census Estimates and Projections 2008 D.: <br />Dominant Segments <br />A segment that represents at least three percent of a trade area is a dominant <br />segment. By determining dominant segments and reviewing their segment <br />descriptions, lifestyle habits and preferences can be identified. Please refer to <br />Appendix C for additional segment description information. <br />Dominant Segments <br />Description Households <br />A06 Small-town Success 2,188 <br />A07 New Suburbia Families 2,812 <br />B03 Urban Commuter Families 1,158 <br />B06 Successful Suburbia 430 <br />CO2 Prime Middle America 669 <br />F01 Steadfast Conservatives 1,074 <br />F02 Moderate Conventionalists 613 <br />H03 Stable Careers 742 <br />K04 Urban Diversity 973 <br />�. ensus Data. Data Source: Applied Geographic Solutions, 2000: Census Estimates and Projections 2200E Data <br />4 <br />