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'Pink Zones' <br />The pink zone concept of reducing red tape <br />(eliminating bureaucratic processes that <br />hamper activity) is often applied in selected <br />areas as a pilot or test case. While uncom- <br />mon in high-pressure markets, it is common <br />in !ow -demand communities. Detroit is pre. - <br />paring new zoning that proposes to enhance <br />development opportunity by getting at the <br />low -hanging fruit along commercial corridors <br />through tools like reducing parking require- <br />ments and allowing more by -right uses, in <br />exchange for changes to design standards <br />such as streetscape improvements. <br />See also the concept of a Relaxed Zon- <br />ing Overlay, intended for declining cities, <br />where an increased use list (such as add- <br />ing urban agriculture and corner stores to <br />an existing neighborhood) is intended to <br />spark activity in the market (Zoning Practice, <br />September zosi: planning.orgjmedia/docu- <br />ment/9oo6924). Both ideas are intended <br />to simplify zoning through the reduction of <br />standards and the streamlining of processes. <br />Unfortunately, if experience from other <br />communities is any guide, once development <br />takes off in a pink zone, it will be reined in <br />once again by demands for higher standards, <br />more conditional uses, and more cumber- <br />some review. Also, as a pilot project, one <br />can hope it impacts the entire community <br />eventually, otherwise it is just another layer <br />of complexity (albeit a useful one). <br />GUIDING PRINCIPLES FOR ZONING REFORM <br />Here's our chance. Let's set some guiding <br />principles for every new zoning effort. <br />Start with a Policy Foundation <br />Set the goals and vision in a plan. Alt too often, <br />zoning projects are,asked to apply new fea- <br />tures to an area without any policy guidance <br />orsupport. Zoning is a tool (ortoolkit) that <br />is applied to implement planning and vision. <br />Without this base of support, it is all too easy <br />to forget why we have the zoning rules. <br />Zone Like We Mean It <br />Zoning impacts the value of property in a way <br />that planning seldom does. This means the <br />exercise is more serious for property owners <br />(orwould-beproperty owners) than any plan- <br />ning project. Yet planners rarely attempt to <br />explain the "why" of zoning. We simply use <br />the same tools we see in other communities, <br />snagged off the Internet and sometimes com- <br />bined in ways that work at cross-purposes. <br />We should always have a sound reason for <br />every rule we impose. Where we cannot <br />enforce a rule, we should not apply it. <br />Consider the Golden Rule: <br />• Try to think about the potentially <br />impacted next -door neighbor. Are the <br />trade-offs of some localized impact <br />worth the outcome for the community <br />as a whole? <br />• Think about others in the community <br />who might like an opportunity to develop <br />something similar. Are they given an <br />equal chance at enhancing the commu- <br />nity through development, or are they <br />locked out? Let's ensure equity is a part <br />of the planning and zoning discussion. <br />Match Regulations to Existing Patterns <br />All too often, zoning ignores underlying <br />patterns of platting or development. Many <br />communities have applied suburban lot <br />area minimums over the top of traditional <br />urban development patterns, leading to <br />widespread nonconformities and frequent <br />variance requests. Where existing patterns <br />are acceptable to the community (and not <br />meant to be transformed to another pattern), <br />let's right -size the development regulations <br />to allow reconstruction and enhancement of <br />these traditional patterns. <br />Be More Flexible About Use <br />Consolidate uses to the maximum feasible <br />extent. There are a variety of tools for man- <br />aging uses, including use standards for <br />performance and scale. Let's not get caught <br />up in naming and defining every use in the <br />known universe to ensure we have placed it <br />in the perfect location —the market is pretty <br />good at that! And let's focus on the real <br />impacts, not perceived ones. Often, the use <br />is not the problem. A bail bond establish- <br />ment is really just an office. However, it is <br />frequently the amount and garishness of <br />its signage, or the perception of its users, <br />that leads us to severely limit its location <br />options. Let's also consider existing impact <br />mitigation tools. Your community likely <br />already has rules for impacts such as noise, <br />glare, and property maintenance, along <br />with an existing code enforcement process <br />outside of zoning thatcan be relied upon. <br />We should try not to duplicate that <br />in zoning. <br />Be More Flexible About Housing Types <br />Let's resurrect the historic development <br />patterns that are so often beloved in our <br />older communities. Let's learn not to fear <br />mixing housing types in urban neighbor- <br />hoods —small apartment buildings can live <br />pleasantly alongside duplexes, fourplexes, <br />and single-family homes in many neigh- <br />borhoods. Let's return to providing those <br />"missing middle" housing options the mar- <br />ket is craving. <br />Quit with the Studies <br />Even after we have planned (and built <br />infrastructure) for a certain Level of devel- <br />opment, we often study it to death when <br />a site is proposed to be developed. Once <br />the comprehensive plan has established a <br />general intensity for an area, and the com- <br />munity has provided public facilities to <br />serve it, why are we continually studying <br />every development to determine whether it <br />should move forward? <br />Consider Simple Rules to Convert Suburban <br />Form to Urban <br />Do we really need as much suburban form <br />as we have developed on the fringes of our <br />communities? Is a mall really better than a <br />shopping street? As the market begins to <br />modify the patterns of development that <br />we have established over the past 5o years, <br />can we use simple rules ("build to" <br />instead of setback, for example), to begin <br />to convert our suburban forms into more <br />urban settings? <br />Try to Differentiate the Real <br />from the Perceived <br />When it comes to urban development, we <br />so often deal with perceptions of how uses <br />or development patterns impact our <br />communities that we cannot have any <br />meaningful discussion of alternatives. <br />We panic when perceived problem uses <br />are allowed near our homes, when we <br />should be focusing on the elimination of <br />any externalities associated with the use. <br />The U.S. has a tendency to pour amber over <br />its suburban single-family neighborhoods, <br />ZONINGPRACTICE 148 <br />AMERICAN PLANNING ASSOCIATION (page <br />