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Economic Development Authority (EDA) <br />Meeting Date: 03/14/2019 <br />Submitted For: Sean Sullivan, Community Development <br />By: Sean Sullivan, Community Development <br />4. 1. <br />Title: <br />Review Strategy for Listing City -Owned Land For Sale <br />Purpose/Background: <br />The purpose of this case is to review the City's strategy for marketing City -Owned Land For Sale. <br />The EDA met in January 2019 to discuss this topic and discussed at a Joint Work Session with the City Council on <br />February 26, 2019. Based on the discussion at the Joint Work Session, this item was referred back to the EDA for <br />further consideration and ultimately policy direction. <br />The City has been engaged in a contract with CBRE since January 28, 2014 to list and market City owned <br />properties in the COR and other areas. The City and CBRE have executed multiple amendments to the contract with <br />the latest being a one year contract from July 31, 2018-July 30, 2019. Staff has found CBRE agent Brian Pankratz <br />to be available, engaged, knowledgeable and helpful when it comes to marketing city owned parcels. CBRE utilizes <br />many proven marketing methods including, but not limited to, signage on site, MNCAR (internet) and connection <br />to the broker community. With the current contract coming up for renewal in July 2019 (can be canceled with 30 <br />day notice), Staff believes it is important to review the current contract, its terms and conditions, and to determine if <br />a renewal is prudent or to explore other options. The original contract and pertinent amendments are attached to this <br />case. <br />Having a company like CBRE market city properties to its broker community and clients has its advantages. CBRE <br />has a good reputation within the broker community. The maintenance and updating of marketing materials by <br />CBRE including, signage and MNCAR listings is convenient for Staff and access to current market data is helpful. <br />Based on city records the City has closed on nine properties, with three to four more pending that CBRE has listed <br />for the City since 2014. <br />Currently, the City has 17 City owned properties listed with CBRE including six to seven under contract. Eleven of <br />these properties are in the COR and the rest are scattered across the community. The City markets the Bury and <br />Carlson site, the Basalt industrial site and assists with others that are shovel ready certified. <br />In late 2018, Anoka County has added a regional economic development presence to the County as presented to the <br />EDA last year. The City of Ramsey is included in this partnership and has the opportunity to list its properties on <br />MNCAR at a nominal cost. This is a feature is also provided by CBRE as part of its listing contract free of cost. <br />Anoka County does not provide signage on site for marketing and does not have the reputation or experience of a <br />CBRE in the broker community at this time. It is difficult to fully compare CBRE to the new Anoka County <br />Regional Economic Development Partnership. CBRE is proven industry leader, but there are some cost advantages <br />of utilizing the MNCAR service that Anoka County can provide that reach the same audience in similar ways. <br />The EDA must determine what course of action should be taken to best list City owned properties. <br />Notification: <br />Notification is not required. <br />Observations/Alternatives: <br />