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ABOUT !;1C, COBBLESTONE HOTELS <br />www.cobblestonehotels.com / www.cobblestonefranchising.com <br />Headquartered in Neenah, Wisconsin, Cobblestone Hotels, LLC prides itself <br />in filling the lodging needs of communities throughout the United States <br />through its upper midscale brands, Cobblestone Hotel & Suites, Cobblestone <br />Inn & Suites, and its conversion brand Boarders Inn & Suites by Cobblestone <br />Hotels. Since its first property opened in Clintonville, Wisconsin in January of <br />2008, the brand has expanded to 160+ locations open or under construction, <br />spread across 27 states. With more than 30 locations under development, <br />Cobblestone Hotels is one of the fastest growing hotel brands in the country. <br />The cohesive approach of community and entrepreneurship provides the <br />catalyst for success. <br />HISTORY <br />In 2007, while driving from Sioux Falls, SD to Oshkosh, Wisc. Brian <br />Wogernese went through many small towns, and realized these small towns' <br />need for hotels were being overlooked. Upon returning from this trip the <br />perfect prototype was drawn out; however, none of the bigger brands wanted <br />anything less than 65 units. From there, the Cobblestone Hotels began. A 3 I - <br />unit Cobblestone Inn & Suites was designed that would ensure these small <br />towns were given the quality and amenities that you would see in the bigger <br />markets. A brand that offers all of the amenities a larger brand would provide, <br />but just the right size for smaller communities that couldn't support a 65-unit <br />hotel. It didn't take long for the phone calls to start coming in from various <br />small towns in the Midwest. Now, ten years after the first location opened in <br />Clintonville, Wisconsin, Cobblestone Hotels has expanded development into <br />larger markets, while still holding true to the core mission of providing quality <br />lodging to communities across the nation. <br />FRANCHISE SUPPORT <br />Global Distribution and Central Reservations Service Support <br />• 24 Hours a Day, 7 Days a Week Booking Engine <br />• Mobile Website for easy on the go booking <br />• 24 Hour Central Reservation Call Center <br />• Complete GDS Representation and third -party distribution via online travel sites <br />including; GDS Connectivity through all the major booking channels (AMADEUS, <br />GALILEO, WORLDSPAN, and PEGASUS) and direct link through SABRE. <br />• Building of all Property Shells for all GDS <br />• Communication/Relationship Management with all Third -Party Internet Sites <br />National Sales, Marketing, and Revenue Management Service Support <br />• Cobblestone Rewards Program <br />• Social Media Support <br />• Graphic and Marketing Design Services <br />• National Sales <br />• National Online Marketing Ad Campaigns <br />• Extensive, Daily, Search Engine Optimization <br />• Market Analysis and Planning <br />• Extensive and Expansive Public Relations <br />• Proven Sales and Marketing <br />Operational Service Support <br />• Quality Assurance <br />• Fully Developed Brand Standards <br />• Training <br />• Cobblestone Hotels Onsite Training— Brand Standards and PMS Training (with <br />certain systems) <br />• Cobblestone Hotels Brand Manager/Owner Training <br />• Ongoing Webinar Training Available to all Staff Members <br />• Brand wide purchasing power (with no required vendors) <br />• Proven and Sound Business Acumen <br />