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AN► COUNTY <br />Regional Economic Development <br />Positioned for Success <br />o Other stakeholders <br />• Continue to speak/promote the region and provide resources for doing business <br />in the county at events such as city, chamber, business association, or rotary <br />meetings quarterly <br />• Provide the target industry and the regional profile(s) to stakeholders to support <br />marketing efforts, while elevating the communication of the county's economic <br />development brand semi-annually, or with any new significant property listing <br />where the broker or community asks for assistance in marketing the property. <br />• Goal 2: Assist sta keholders to promote local organizations and investment into our small business <br />community. <br />Implementation: <br />o In Q1, work with the County Communications team to develop a catchy phrase, <br />marketing and video for shopping locally and supporting small businesses in Anoka <br />County. <br />o Provide all cities, downtown associations, shopping center owners, chambers and other <br />stakeholders with this marketing material to add to their own efforts to support our small <br />business community throughout the year. <br />• Goal 3: Increase online marketing presence of ACRED and connections. <br />Implementation: <br />o Use platforms including but not limited to the ACRED Linkedln page, the <br />www.anokacountysuccess.org website and more. Post weekly on the ACRED page about <br />projects, new financing available, events. Etc. <br />o Utilize the video that was created by SkyEye films to promote the county on Linkedln <br />quarterly and at events. Allow cities, chambers or other sta keholders to use this video to <br />promote the region throughout the year. <br />o Invite stakeholders such as key business leaders, real estate professionals, and <br />community partnersto follow the ACRED Linkedln page. Increase followers from 150 to <br />250 by 2022. <br />o Work with state partners such as Greater MSP, DEED and the MN Marketing Partnership <br />to connect with out -state site selectors and ensure Anoka County is at the table when <br />opportunities arise (number of meetings events will be dependent on partners). <br />5 <br />