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than these) allows for changes every 3 seconds, with no transitions or motion videos. Since these signs <br />are larger than currently allowed, the more restrictive regulation would prevail. <br />. The City allows larger than average signs under Section 117-519 (c), which notes that in the Armstrong <br />Boulevard Interchange Overlay District, signs are allowed to be 50 feet tall and 150 sq ft total. Signs are held <br />to a higher architectural standard here, requiring an architectural base. Should the City remove the additional <br />allowances for signs in this overlay to reduce the number of signs? <br />• Note: The Planning Commission has previously expressed concerns over "forests of signs" in the City. <br />The proposed digital display billboards allow for visibility on Highway 10 without individual signs for <br />each business. <br />• Should the City place stricter standards on Conditional Use Permits for oversized signage in the COR and <br />along Highway 10 and direct businesses/applicants towards the digital display billboards? <br />• Note: This would consolidate signage onto these central signs while maintaining the downtown feel in <br />the COR. <br />• Does the distance between signs seem sufficient? <br />• Note: Staff is attempting to limit the number of signs along Highway 10, but provide sufficient distance <br />between signs so that drivers would not see more than one sign at once along the Highway 10 corridor, <br />to reduce distraction. Under the proposed code, 3 signs would be permitted, one at each end, and one in <br />the center. <br />Attachments <br />Attached to this case is the entirety of the Sign Code (Division 8) with proposed changes, and the new section as a <br />standalone document. Please note the highlighted sections indicating areas where Staff would like direct feedback <br />from the Planning Commission. Also attached to this case is a list of items to consider which notes relevant <br />regulations from other cities in the area. <br />Funding Source: <br />Staff is handling this case as part of regular duties. One of the City's Planning Consultants, WSB, helped draft the <br />ordinance for the City. <br />Recommendation: <br />Based on discussion. The Ordinance does need to move to City Council after this agenda to keep on track with the <br />schedule for the billboard company. <br />Action: <br />Based on discussion. <br />Proposed Billboard Overlay (Allowed Sites) <br />Items to Consider and Research <br />Entire Sign Code with Proposed Changes <br />Proposed New Section: Digital Billboards <br />Attachments <br />Form Review <br />Inbox Reviewed By Date <br />Bruce Westby Brian McCann 10/22/2021 08:51 AM <br />Form Started By: Chloe McGuire Brigl Started On: 10/22/2021 08:48 AM <br />Final Approval Date: 10/22/2021 <br />