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The cost estimates vary depending on the amount of time estimated to do the design and the <br />amount of assistance required to utilize the design on letterhead, business cards, water towers and <br />pins. Council is being asked to select an artist whose work exhibits a style that will culminate in <br />a logo design that will be unique to the City of Ramsey. Staff recommends that the City Council <br />approve selection of Tom O'Brien as the artist to redesign the City's logo. Mr. O'Brien's <br />submittal is consistent with the City's criteria for design and within budget for the project. <br /> <br />Councilmember Anderson stated she does not know what she was expecting, but these are not at <br />all what she had in mind for the City of Ramsey. She noted the same letter was sent to the <br />companies, but several different responses were received. She added it is difficult to compare <br />figures, because they do not cover the same items. She stated the Marie Moreland design appeals <br />to her. She noted it has oak trees, wetlands, and cattails. She noted some of the designs do not <br />have the depth or feel for Ramsey. She asked how would one find someone to do that. She <br />added she does not see it here. <br /> <br />Councilmember Zimmerman stated he is not impressed with any of them. <br /> <br />Councilmember Anderson stated that maybe the water tower is a different case. She noted that <br />perhaps one logo is needed for the water tower and a different one for letterhead. <br /> <br />Councilmember Connolly suggested the Council table the issue and have a discussion on what it <br />wants. <br /> <br />Mayor Gamec stated the Council is just selecting an artist at this time, not a design. <br /> <br />City Administrator Norman stated the current logo is too busy and would not be seen on a tower. <br /> <br />Mr. Dan Verdick, from Laurie Ingram Duren, stated there was a call for a proposal. He noted the <br />firms submitted work as examples. He added the firms would work with the Council on the <br />actual design to make it work. He stated they did a lot of research. He noted that in graphic <br />design often you do not know what you want until you see it. He added a design represents a <br />feeling and graphic design is a process. <br /> <br />Mayor Gamec stated the Council should decide on which artist to work with. He asked which <br />artist they think is the best. <br /> <br />Councilmember Connolly asked if there is any reason this needs to be decided now. <br /> <br />City Administrator Norman stated the Council could hold a work session. <br /> <br />Mayor Gamec stated the consultants have just given the Council an idea on the cost, not the <br />design. He noted samples were given, but the Council has not yet worked with any of the artists. <br /> <br />City Council/May 23, 2000 <br /> Page 6 of 36 <br /> <br /> <br />