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<br />Minneapolis Star and Tribune/ Thursday/June 18/1987 <br /> <br />.7A <br /> <br /> <br />Anok@_QQ~__ ___, <br />I <br />I <br />I <br />I <br />, <br />I <br />, <br />I <br />I <br />I <br />I <br />I <br />, <br />Ramsey Co. I <br />, <br />I <br />I <br />I <br />I <br />I <br />I <br />I <br />I <br />I <br />I <br />I <br />t <br />I <br />, t <br />, _ _t <br /> <br />I <br />I <br />,. <br />, <br />, <br />, <br />I <br />I <br />r <br />I <br />, <br />, .- <br />',-,II' <br /> <br />Mississippi <br />AiVer~ <br /> <br /> <br />, \ <br />I . , <br /> <br />Shoreview <br /> <br />Continued from page lA <br /> <br />fitness center and whirlpool baths, <br />surv~y respondants said. <br />, \ <br />Decision Resources President <br />William Morris said that Shoreview's <br />civic joy is not matched by nine <br />other Twin Cities communities he's <br />surveyed, and that its city <br />government received the highest <br />ratings recorded in the metropolitan <br /> <br />The 98 percent positive view of their <br />quality oflife is "stunning,u and the <br />fact that 78 per~ent approve of the <br />job done by their local officials bodes <br />well for its city council's political <br />future, said Morris. \ <br /> <br />"Shore view's positive ratings tend to <br />be 15 to 20 percentage points higher <br />Hlan other suburbs. In a second-ring <br />suburb we'd exPect 25 percent of the <br />people to say they dislike nothing. <br />The difference between that and 40 <br />percent isa quantum leap," he said. <br /> <br />Mayor Dick Wedell said he and other <br />council members are flatte-red, if <br />somewhat surprised, by the <br />outpouring of warm feelings for city <br />hall. <br /> <br />"If animal controlis the biggest <br />prolllem ',;,:;'ve got, that's good news. <br />Wi.: ~H do something about that, and <br />Vle illklld to," Wedell said. "But <br />....hat do you do tor an encore? This <br />(,UlVCy) inakes it awfully tough." <br /> <br />So what makes the 20,500 Shorcview <br />residents s,o happy? <br /> <br />City government must be doing <br />many things right, but it's more than <br />that, said Morris. <br /> <br />It'!> also the combination ofthe city's <br />n01~~~;iJ ~menities and development <br />histvi'Y with a pupulation that fits <br /> <br />Shorevlew Mayor. Dick Wedell: "What do you do for 8n encore? This <br />(survey) makes it awfully tough." .;'../' <br /> <br />social scientists' definition of the <br />"postindustrial society." <br /> <br />Such a community has many high- <br />income, high-education residents <br />who are professionals or business <br />owners and managers who place a <br />high value on their environment and <br />health, and are willing to invest in <br />schools and city services. , <br /> <br />Shoreview fits the description to a <br />"1'," according to his survey, said, <br />Morris. <br /> <br />It has a $41,500 median family <br />income, 42 percenl of its residents <br />have college degrees, and 63 percent <br />of its \\age-earncIs are professionals <br />and businessmen. <br /> <br />The survey also discovered that <br />residents have an extremely high <br />concern for the city's environment <br />and for personal well ness, he said. <br /> <br />Said Morris: "['ve never seen the <br />wellness movement so strong in <br />terms of what people expect in a city <br />n;creation center. We're literallv <br />talking about a municipal health <br /> <br />spa." <br /> <br />Familarity with city hall might breed <br />contempt in some cities, but Morris <br />said the survey indicates that <br />Shoreview officials could make <br />residents even happier through better <br />communication. <br /> <br />Residents overestimated the pel cent <br />of their property taxes that goes to <br />support city services, and the city <br />staffs overall approval rating of 65 <br />percent jumped to 83 percent with <br />residents who had contact with citv <br />hall. . <br /> <br />What Shoreview residents c:cm lllust <br />worried about, besides aninl,11 <br />control, is that too much <br />development will ruin their haven. <br /> <br />Wedell has a similar concern. <br /> <br />'''One of the problems we can <br />envision is that the survey is too <br />glowing and too many people will <br />want to move in." <br /> <br />6+ <br />