Agenda - Council - 04/22/2025 - Laserfiche WebLink

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1 b. When any sign for which a permit is required is removed, the zoning administra- 2 tor shall be notified and the entire sign and its components shall be removed. 3 c. The permit owner shall be responsible for all of the requirements of this section, 4 including the liability for expense of removal and maintenance incurred by the 5 city. 6 Sec. 108-310 — Off -premises digital billboard signs. 7 (1) Findings, purpose, and intent. The city council finds it necessary for the promotion and 8 preservation of the health, safety, welfare, and aesthetics of the community that the con- 9 struction, location, size, conspicuity, brightness, legibility, operational characteristics, 10 and maintenance of off -premises digital billboard signs be controlled. Off -premises digi- 11 tal billboard signs have a direct and substantial impact on traffic safety, pedestrian 12 safety, community aesthetics and property values. If left uncontrolled, off -premises digi- 13 tal billboard signs, designed to catch the eye of persons in their vicinity and hold it for ex- 14 tended periods of time, including video display signs, constitute a serious traffic safety 15 threat. The city council intends by this subsection to establish a legal framework for off- 16 premises digital billboard sign regulation in the city to facilitate an easy and agreeable 17 communication between people while protecting and promoting the public health, safety, 18 welfare and aesthetics of the community. It is not the purpose or intent of this subsection 19 to prefer or favor commercial messages or speech over noncommercial messages or 20 speech or to discriminate between types of noncommercial speech or the viewpoints 21 represented therein. Rather, the purpose of the off -premises digital billboard sign regula- 22 tions promulgated in this subsection is: 23 a. To eliminate potential hazards to motorists and pedestrians using the public 24 streets, sidewalks, and rights -of -way; 25 b. To safeguard and enhance property values; 26 c. To control nuisances; 27 d. To preserve and improve the appearance of the city through adherence to aes- 28 thetic principles, in order to create a community that is attractive to residents and 29 to nonresidents who come to live, visit, work, or trade; 30 e. To eliminate excessive and confusing sign displays; 31 f. To encourage signs which by their design are integrated with and harmonious to 32 the surrounding environment and the buildings and sites they occupy; 33 g. To maintain the character of the main -street core downtown but allow local busi- 34 nesses the opportunity to reach a wider audience by advertising along Highway 35 10; and 36 h. To promote the public health, safety, and general welfare. 37 (2) Location of off -premises digital billboard signs. Notwithstanding anything to the contrary 38 contained within this Code, off -premises digital billboard signs may be located only 39 within the off -premises digital billboard sign overlay district. Off -premises digital billboard 40 signs are prohibited in all zoning districts of the city other than the off -premises digital 41 billboard sign overlay district. Off -premises digital billboard signs located in the off-prem- 42 ises digital billboard sign overlay district must comply with all Code requirements for per- 43 mitted off -premises digital billboard signs. 44 a. Permitted districts. The off -premises digital billboard sign overlay district shall 45 commence along Highway 10 within 250 feet of the Highway 10 centerline within Page 27 of 30