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• Action 1.5: Final plans prepared for bidding in Q1 2026Approve plans/specs and <br />authorize bids for awarding a construction contract - date TBD <br />o Performance Indicator: Completed plans and specifications for 2026 <br />constructionApproved schematic design for entire Waterfront Park and phasing <br />plan. <br />o Completion Timeframe: QI Q3 2025 <br />Strategy 7. Strengthen and enhance our identity, brand and image <br />• Objective 1: Secure Ramsey Zip Code <br />o Responsible Parties: Administration (Hagen) <br />o Key Areas: <br />• Action 1.1: Identify key personnel at USPS to discuss obtaining a unique zip code <br />• Action 1.2: Identify other influential parties to support Ramsey's efforts <br />• Action 1.3: Host critical meetings to develop the timing and formal application <br />procedure to prevent an immature application from occurring <br />o Performance Indicator: Known metrics are understood on what USPS uses when <br />considering a new zip code. <br />o Completion Timeframe: Fo request may be submitted to district manager in <br />2026 <br />• Objective 2: Enhance City brand <br />o Responsible Parties: Communications (Johnson) <br />o Key Areas: Branding and communications strategy <br />• Action 2.1: Create City Moto <br />• Action 2.2: Create Branding Guide for staff to use with templates and logos <br />o Performance Indicator: <br />o Completion Timeframe: Q1 2026 <br />Strategy 8. Enhance City's communication t ough transparency and accountability <br />• Objective 1: Identify and advertise a cost savings measure <br />o Responsible Parties: Administration (Hagen) <br />o KeyAreas: All city operations <br />■ Action 1.1: Advertise through newsletter or social media an area of improvement <br />that decreased cost through direct savings or improved efficiency. <br />o Performance Indicator: Public engagement reaction to the advertised measure <br />o Completion Timeframe: Minimum one item per year <br />• Objective 2: Positive , gj2roactive and time -relevant communication <br />o Responsible Parties: Communications (Johnson) <br />o KeyAreas: Public facing communication strategy <br />■ Action 2.1: Assess the effectiveness of the city's current social media presence <br />and the need for additional department specific pages <br />12 <br />