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MARKET <br />CONSIDERATIONS <br />Based on the market research reviewed, winter <br />market feasibility is influenced by several <br />interconnected factors. <br />These factors include <br />location, seasonal conditions, <br />vendor participation, event <br />scale, and the level of staffing, <br />infrastructure, and funding needed <br />to support the event. The following <br />considerations help provide <br />context for the examples and <br />potential models reviewed later in <br />this report. <br />6 City of Ramsey / Winter Market Feasibility Study <br />