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<br />To help the City of Ramsey achieve success in its Town Center Project, Ehlers recommends the <br />following process: <br />. Review and affirm goals and desired development program with staff <br />. Prepare a preliminary financial feasibility analysis <br />. Review market feasibility and coordinate developer round table discussions regarding <br />project feasibility and interest <br />. Identify qualified developers that can construct the various aspects of the project <br />. Public review of refined concept (Optional) <br />. Coordination and assistance in development of communications and marketing plan <br />. Preparation ofRFQ <br />. Review and evaluation of development proposals <br />. Developer interviews and selection <br />. Preliminary development agreement with selected developer(s) <br />. Negotiation of final development agreement with selected developer(s) <br />. Coordination of Project Team meetings, development of project time line and project status <br />rep01i to meet goals of development <br />. Preparation of weekly, bi-weekly or monthly status repolis for council <br />. Development of all correspondence required to keep staff and council informed as well as <br />all correspondence required to seek needed council and commission approval <br /> <br />Ehlers has successfully used this process on development and redevelopment projects in many cities. <br />Ehlers extensive development experience coupled with this process has enabled communities to realize <br />their development goals. What follows is a brief description of the services Ehlers proposes to provide <br />you in each of these steps and how we will help you accomplish your ultimate goal of a successful <br />development. It is imp01iant to note that each community is unique and the final design of this process <br />ultimately relies on the judgment of staff and elected officials. What follows is the "blueprint' for the <br />development process subject to refinement with staff and elected officials. <br /> <br />Review and Affirm Goals <br />The first step is for the Ehlers to review the development goals with staff and decision-makers, affinning <br />not only what they want to get done, but why. Clearly understanding these goals and atiiculating them <br />with the community, potential developers and others throughout the process is a critical step to realizing <br />success in development. Many development projects get stalled or fail because projects fail to meet their <br />original purpose and goals are fuzzy or unclear or under-developed. <br /> <br />Ehlers will meet with staff to confinn development components such as types of uses (residentiaL retaiL <br />office) with estimated densities. This will help guide the feasibility analysis and process for market <br />review. In addition, Ehlers will work with staff to identify development phasing options. Phasing <br />options outlines possible development parcels, and suggests the sequence of development for those <br />parcels. <br /> <br />Prepare a Preliminary Financial Feasibility Analysis <br />Ehlers will prepare a preliminary financial feasibility analysis and model. This model can be utilized to <br />determine any gaps in recouping City costs from land sale proceeds from various uses by parceL <br />development area or phase, costs associated with additional public infrastructure and review of City fees <br />paid by the developer(s). If a gap is anticipated, Ehlers can provide options for "filling" the gap as <br />appropriate. <br /> <br />Proposal for Development Management Services to the City of Ramsey <br />Provided by Ehlers <br /> <br />Page 6 <br />October 26, 2009 <br />