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r CommunitylD <br />Site 2 Analysis (continued) <br />Leakage Analysis <br />The following table represents an overview by store type of the leakage or surplus within <br />the studied trade area. This is represented by an index with 1.0 being the baseline. A <br />leakage is reflected by an index less than 1.0 and a surplus is reflected by an index greater <br />than 1.0. Please see Appendix A for detailed demand and actual sales by category. <br />City of it <br />RAMSEY <br />LeakagelSurplus Index By Store Type <br />Motor Vehicle & Parts Dealers <br />Furniture & Home Furnishings Stores <br />Electronics & Appliances Stores <br />Building Material & Garden Equipment & Supply Dealers <br />Food & Beverage Stores <br />Health & Personal Care Stores <br />Clothing & Clothing Accessories Stores <br />Sporting Goods, Hobby, Book, & Music Stores <br />General Merchandise Stores <br />Miscellaneous Store Retailers <br />Foodservice & Dnnking Places <br />GAFO <br />Total Retail Sales (Including Food Service & Drinking Places) <br />43 <br />^GAFO refers to discount retailers that typically include the following departments: general merchandise; clothing and clothing accessories; furniture and home furnishings; electronics <br />and appliances; sporting goods, hobby, books and music; and office supplies <br />The following table presents the trade potential variables for Site 2: <br />Trade Potential Variables <br />Site 2 <br />Estimated Household Count 13,554 <br />Number of Households in Dominant Segments 7,615 <br />Traffic Count 39,000 <br />Total Demand $1,263,042,337 <br />Total Supply $ I,561,717,215 <br />Leakage/Surplus $298,674,878 <br />Source: Claritas, Inc, RETAIL MARKET POWER, PRIZM® NE, © 2008 <br />5 <br />