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Public Information /Engagement Strategy Overview <br />Aug. 2011 - Ongoing <br />INFORM <br />Oct. 2011 <br />Provide info, aboutissue <br />and options <br />• Internal <br />Communication <br />• Media Outreach <br />• Resident Outreach <br />• Community Visib%Eity <br />ENGAGE <br />Oct. —Dm 2011 <br />• Develop Content /Plan <br />• Materials Development <br />• Event Logistice <br />PRE - IMPLEMENTATION <br />Aug, 2011 <br />Seek ire p ut on options <br />• Online Survey <br />• Input Events <br />• Resident Outreach <br />• Media Outreach <br />DECIDE <br />Jan. — t=eb. 2012 <br />City Council makes <br />decision on p rogram <br />• Public Hearing' <br />Council Discussion <br />• Decision <br />DEMONSTRATE <br />Summer 201 2 - Ongoing <br />Provide periodic updates on <br />success ofp funding, traffic <br />impacts, etc. <br />• Resident Outreach <br />• Image Gathering <br />• Internal Communication <br />• Media Outreach <br />COMMUNICATE <br />March— April 2012 <br />info rim community about <br />program, when work will <br />begin, etc, <br />▪ InternalCommunicaticn <br />• Media Outreach <br />• Resident Outreach <br />4 <br />Revised — Nov. 10, 2011 <br />