Laserfiche WebLink
TACTIC <br />GOALS <br />IMPLEMENTATION / CONSIDERATIONS <br />Raise Attract Facilitate Enhance <br />avv d eness users trip trip <br />planning experience <br />Sponsor -area rides <br />Sponsor local, state and national rides. Provide funding, business related products as <br />prizes, or a location to begin, end or break the ride where bicyclists can find support. <br />Target Audience: All bicyclists and other members of the community. <br />XX <br />Offer special bicycle <br />packages <br />Consider resort and hotel packages for bicyclists or bicycling tour groups. Allow riders <br />to tailor packages to their needs; offer shuttle services, deals at restaurants, tickets <br />or passes to other entertainment, bike accommodations and team with other <br />businesses for a larger package. <br />Businesses in areas with limited parking may also benefit by encouraging a strong <br />bicycling clientele. <br />XX <br />X <br />SUMMARY <br />104) <br />VISION <br />SETTING MARKETING PRODUCT AUDIENCE <br />Minnesota Mississippi River Trail Bikeway <br />STRATEGY <br />PARTNERS SUPPORT <br />Page 6-15 <br />