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TACTIC GOALS <br />Make your business <br />welcoming to <br />bicyclists <br />Become an official <br />Bicycle Friendly <br />Business <br />Maintain current <br />business information <br />in the Explore <br />Minnesota database <br />Maintain current <br />business information <br />with the local <br />Chamber of <br />Commerce <br />Maintain business <br />identification and <br />listing on Google Maps <br />and other electronic <br />maps <br />Raise Attract <br />awareness users <br />Facilitate <br />trip <br />planning <br />Enhance <br />trip <br />experience <br />x <br />x <br />x <br />X <br />x <br />x <br />X <br />x <br />X <br />X <br />X <br />X <br />X <br />X <br />x <br />IMPLEMENTATION / CONSIDERATIONS <br />Consider the needs of bicyclists when determining goods and services. For example: <br />Hardware stores might carry additional bike maintenance and replacement parts, <br />especially if there is no bike repair shop nearby. <br />Convenience stores might offer high protein energy bars and popular bicycling <br />food. <br />Hotels might provide secure, weather protected bike storage and clothes drying <br />racks. <br />Be prepared to answer bicyclists' questions about other bicycling support and <br />amenities in the area. <br />Train staff to watch for bicyclists and proactively accommodate their needs. <br />Offer bicycle parking and/or shuttle services. <br />Visit the League of American Bicyclists to see steps to qualify and apply <br />t www.0iKeieauue.orui urourams/bicvclefriendlvamericai uicvciefrienuivousiness). <br />Send business information to Explore Minnesota to be included in the database and <br />update as needed. <br />Target Audience: Enable bicyclists, trip planners, tour organizations and other <br />marketers to find business information using the web search tool. <br />Send business information to Explore Minnesota to be included in the database. <br />Taraet Audience: Enable bicyclists, trip planners, tour organizations and other <br />marketers to find business information using the web search tool. Links are provided <br />to Chambers of Commerce websites from Explore Minnesota. <br />Send business information to Google Maps, Bing and other electronic mapping sites. <br />Taraet Audience: Enable bicyclists, trip planners, tour organizations and other <br />marketers to find business information using popular web mapping tools. <br />SUMMARY <br />kiTtri <br />VISION <br />SETTING <br />Minnesota Mississippi River Trail Bikeway <br />PRODUCT ISTRATEGYI <br />PARTNERS SUPPORT <br />Page 6-14 <br />