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Agenda - Council - 11/13/2012
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Agenda - Council - 11/13/2012
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Last modified
3/18/2025 12:25:35 PM
Creation date
11/14/2012 1:55:59 PM
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Meetings
Meeting Document Type
Agenda
Meeting Type
Council
Document Date
11/13/2012
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Koru Fitness, Inc. <br />NEEDSCOPE Model <br />The Needscope Model based off AC Nielson Research says that people choose products and <br />services to satisfy different emotional needs. Below are the six main categories. <br />CONFORMITY I AFFILIATION <br />TO HAVE FUN, <br />BE ATTRACTIVE. POPULAR <br />& DESIRABLE TO OTHERS. <br />FUN SOCIAL ATMO S P HER E, <br />VARIETY, ENTERTAINING. <br />FITTING IN. BEING <br />ACCEPTABLE TO OTHERS. <br />VAWE FOR MONEY. <br />OPEN TO ALL, <br />CASUAL, LOCAL. <br />TO FEEL <br />GOOD ABOUT MYSELF. <br />TO WORK THROUGH <br />MY PROBLEMS. SMALL SAFE. <br />CO M FOR TAB LE, SANCTUARY. <br />PERSONALIZED <br />GUIDANCE. <br />Ay/oil eNEoG yr <br />CHgt{tNGF <br />TO BE ACTIVE, "71° G <br />& INDEPENDENT.H I <br />ENERGETIC E, RC SE <br />OPTIONS, VARIETY, <br />'ADRENALINE FIXES'. <br />BEING SUPERIOR, DOMINANT <br />- SOCIALLY OR PI IYSICALLY. <br />EXCLUSIVE 'PLACE TO BE SEEN', <br />HIGH -PROFILE <br />MEMBERSHIP BASE. <br />TO ACHIEVE THE <br />PERFECT BODY, MAINTAIN <br />DISCIPLINE & ORDER. BEST, <br />LATEST EQUIPMENT. FACILITIES,, <br />TECHNOLOGY, BODY <br />SCIENCE. EFFICIENCY <br />& RESULTS. <br />The programs being offered at Koru Fitness, Inc. targets each of the six categories. <br />
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