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NMMA will assume responsibility for overall administrative and management oversight for the Alliance. <br />Elwin Tinklenberg — Overall project leadership, administration and management; federal and state <br />government relations; and grass -tops and grassroots citizen education. <br />Now in private public affairs practice, Mr. Tinklenberg is a former Mayor of the City of Blaine, where he <br />successfully advocated for funding for the Highway 610 project. He is also a former Commissioner of the <br />Minnesota Department of Transportation and has a thorough knowledge of the agency's processes as well <br />as professional relationships with a variety of MnDOT staff. <br />Michael Wilhelmi — Message development, collateral materials generation, state government relations, <br />public and media relations, and grassroots citizen involvement. Mr. Wilhelmi will lead a team of <br />communications and media staff at Ewald Consulting. <br />Mr. Wilhelmi is a Government and Public Affairs Consultant at Ewald Consulting. He has 22 years of <br />experience working at the Minnesota Legislature in a variety of capacities. As a consultant, he served as <br />the Executive Director of the Alliance for the St. Croix River Crossing, a campaign that successfully <br />advocated for the construction of a new $640 million bridge in Stillwater. <br />PROPOSAL DETAILS <br />In reviewing the attached proposed Alliance 2014-2015 Membership Fee and Operating Budget start-up costs during <br />2014 will include creating all -new advocacy documents and online content. These costs are typical for any start-up <br />business enterprise of its kind. <br />The Alliance Partnership has begun the initial process of bringing the broader corridor public and T.H. 10 `users' <br />into play through a number of public open house meetings. A key strategy for success of this `advocacy effort' will <br />be to further engage this critical group of community supporters for this project as they can become critical <br />advocates with decision makers for the needed improvements to T.H. 10. <br />Generations of citizens, businesspeople and local officials in the project area have struggled to travel safely and <br />efficiently on T.H. 10, with ever-increasing traffic counts effectively making T.H.10 less safe and less efficient for <br />travel and commerce. Thus, this project should appropriately be thought of as a legacy infrastructure project, not <br />just for nearby corridor communities, but neighboring cities and north -central Minnesota communities as well. This <br />stretch of highway is critical to transportation needs for many hundreds of thousands of private and commercial <br />drivers each and every day of the year. Making improvements to T.H. 10 will deliver significant benefits to the <br />area's livability and economic vitality for future generations. <br />Similar steps will be initiated activities to incorporate the T.M. 169 Improvement Plan into the Allaince work <br />product. <br />FIRST STEPS <br />NMMA proposes the following `first steps' to help Alliance Partnership achieve their respective goals to <br />successfully reconstruct T.H. 10 and connecting infrastructure for their constituents and the broader community. <br />T.H.10 RECONSTRUCTION: CHALLENGERS AND OPPORTINITIES <br />The T.H. 10 corridor from the northern part of the City of Ramsey to Hanson Blvd. in Coon Rapids is 9.5 miles <br />long. Designed and built in the 1950s, the corridor is critical for not only the intrastate commerce and recreational <br />needs of a large part of mid -Central and Northern Minnesota, but also for the everyday life of the people who live <br />and work in the communities of Ramsey, Anoka, Andover, and Coon Rapids and to the City of Champlin because of <br />its crucial connection to T.H. 169. <br />2 <br />