Agenda - Council Work Session - 02/28/2017

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I. Purpose: The City of Ramsey is issuing this Request for Proposals (RFP) to firms or individuals, whom are interested in providing website design services to create a new City website (collectively, the Respondents). The City seeks to create a dynamic website, which is designed and organized in a manner that allows all visitors to easily find and access information. The site should act as a marketing tool for the City to highlight the community, its assets, and attractions to potential residents and businesses. The site should be is easy to update and modify by staff and be able to add additional modules and/or incorporate third party components such as mapping sites, online form creation, and online payments. II. Key Dates March 1, 2017 RFP Release Date March 15, 2017 Indication of Interest in Participating in RFP Process April 3, 2017 Final Date for Clarifying Questions (7 days prior to due date) April 10, 2017 Proposal Due Date by mail or hand delivery 4:30 p.m. CDT April 13-17, 2017 Tentative Interview Dates April 25, 2017 Staff Recommendations / Council Update May 9th, 2017 Council Decision to Negotiate Contract III. Preliminary Scope of Work A final scope of work will be developed with the City and the respondent submitting the selected proposal (The Contractor) at the time of selection. The following acts only as a preliminary scope to communicate the City's expectations. The City wants to redesign its website focusing primarily on improving ease of use, adding new functionality including, but not limited to: online payment options, facility/amenity online rental, form creation and submission, and mass communication via email, text, and social media. Proposals for redesign of the website should include or account for, but not be limited to, the following steps: 1. Design a unique, attractive website to fulfill all City requirements, in this RFP and in discussions with the City, following selection of a Contractor. 2. Design a consistent, user-friendly navigation framework for the City website that is understandable to users on all levels. 3. Design a fitting home page for the City website, which allows users quick access to high - traffic pages and information. 4. Design a template for all pages within the site. All pages should be consistent, look professional, and enhance the image of the City. 5. Maintain timely and regular communication with the City during the development process. 6. Assist with the transfer of current information and development of new content, so information is organized, easy to access, and the entire site has a uniform format.