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Project Phase Descriptions <br />OOOSS• <br />Kick -Off Phase 1 Phase 2 Phase 3 Phase 4 Phase 5 <br />Phase 1: Website Optimization <br />REVIEW NEEDS <br />Goal: Review where you are now and discuss where you want to go. <br />DESIGN, CONTENT & FUNCTIONALITY <br />Goal: Determine how you want your website to look, feel and function. <br />BEST PRACTICES <br />Goal: Outline our CivicPlus content best practices and standards. <br />Phase 2: Design Presentation <br />Ca <br />Based on the results and goals outlined during the Optimization, your project team will collaborate and <br />present the most effective layout for your website, ensuring a responsive structure that's optimized to display <br />in any format — now and in the future. <br />Responsive Prototype <br />You'll be presented with a simple, responsive <br />prototype that demonstrates the placement of your <br />navigation and key functionality. This prototype is <br />a rudimentary version of a home and interior page <br />that will act as a blueprint to ensure that design <br />choices translate into effective user experiences. <br />The layout is hosted on a unique web address so <br />it can be viewed on multiple devices and easily <br />shared with key stakeholders. <br />Color Palette <br />A custom color palette is also included with your <br />responsive prototype. It is paired with your layout <br />so that it is easy to envision how colors will enhance <br />the design and engage your users. <br />Our prototype presentation software allows you to visualize <br />the proposed design and style of your new site and how it will <br />respond on both desktop/tablets and smartphones. <br />20 <br />