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r Community/Co <br />THE <br />Site 1 Analysis (continued) <br />Leakage Analysis <br />The following table represents an overview by store type of the leakage or surplus <br />within the studied trade area. This is represented by an index with 1.0 being the <br />baseline. A leakage is reflected by an index less than 1.0 and a surplus is reflected by <br />an index greater than 1.0. Please see Appendix A for detailed demand and actual <br />sales by category. <br />Motor Vehicle Parts & Dealers <br />Furniture & Home Furnishing Stores <br />Electronics & Appliance Stores <br />Building Material & Garden Equipment & Supply Dealers <br />Food & Beverage Stores <br />Health & Personal Care Stores <br />Clothing & Clothing Accessories Stores <br />Sporting Goods, Hobby, Book, & Music Stores <br />General Merchandise Stores <br />Miscellaneous Store Retailers <br />Foodserrice & Drinking Places <br />Total <br />The following table presents the trade potential variables for Site 1: <br />Trade Potential Variables <br />Site 1 <br />Estimated Household Count <br />18,678 <br />Number of Households in Dominant Segments <br />15,786 <br />Traffic Count <br />9,600 <br />Total Demand <br />$629,316,309 <br />Total Supply <br />$432,123,888 <br />Leakage <br />($197,192,421) <br />3 <br />