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Minutes - Council Work Session - 11/23/2021
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Minutes - Council Work Session - 11/23/2021
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Meetings
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Minutes
Meeting Type
Council Work Session
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11/23/2021
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<br /> <br />Communications and Events Coordinator Thorstad replied the reviews have been mixed. Some <br />people have said there is too much content on the homepage but when content has been simplified <br />by the Communications Department, then the feedback is that more is wanted. She stated she will <br />need to work with the IT department to resolve this issue and when the redesign of the webpage <br />happens, the Council will have input. <br /> <br />Mayor Kuzma commented that the web design company would likely have suggestions as far as <br />popular designs. <br /> <br />Communications and Events Coordinator Thorstad agreed. <br /> <br />Councilmember Musgrove commented on the postings by QCTV that only dates are included, but <br />nothing that identifies content so each one would have to be looked through to find a specific topic. <br />She questioned if that skews the posts, the number of times people go to the post, because they are <br />going to check something specific, but have to watch all of it because no title is included. She felt <br />it would be helpful in getting more accurate feedback. <br /> <br />Councilmember Musgrove referenced the second chart in the case and asked if it is the second <br />quarter, the second presentation that has been done. She also asked if an Excel format could be <br />used to have information on the side for comparison from one quarter to the next over the year. <br />She felt if comparing in that way, trends would be easier to determine and the City would get better <br />feedback on input. <br /> <br />Communications and Events Coordinator Thorstad agreed. <br /> <br />Councilmember Specht questioned if searches could be followed through to where it ends up to <br />ensure the search results are relevant. <br /> <br />Communications and Events Coordinator Thorstad replied she would need to follow up with the <br />IT Manager. She believed they tracked how long a user viewed the site but the reason behind it is <br />unknown. <br /> <br />Councilmember Woestehoff commented that the issue with QCTV will probably change and be <br />better in the near future because QCTV is switching to a YouTube channel for distribution. He <br />noted YouTube typically has better descriptors which should improve material going forward, <br />although archived material won’t be redone. He replied to the search question commenting that if <br />the site is set up for Google Analytics, visitor flow and routing should be a possibility. <br /> <br />Councilmember Riley commented that he frequently hears feedback regarding a lack of <br />notification and stated that tracking what is being done is helpful but it doesn’t seem to address <br />the lack of notification issue. He asked if ideas could be generated to increase notification and <br />communication. <br /> <br />City Council Work Session / November 23, 2021 <br />Page 2 of 15 <br /> <br />
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