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30 <br />Track B: How to Do It <br />Track C: Case Studies <br />Track B: How to Do It <br />Come listen and participate in this session with two Economic Development professionals <br />— one with an extensive background in construction /development and the other with <br />great experience in finance. This will be an open session where participants can discuss <br />the benefits and challenges of partnerships and collaboration. <br />Avoiding the Shelved Plan: What Communities Should Know Before Starting a <br />Strategic Planning Process — Danny Klingler, Project Manager, Angelou Economics <br />Far too often, communities depend on the prevailing wisdom in thinking about the scope <br />of work for their next strategic plan, leading to a typical three -phase project that includes <br />a SWOT analysis, target industries and action steps. Unfortunately, the result is often a <br />glossy 200 -page report with only limited value to the organization despite its high cost. <br />Moreover, when the process is over communities are often left scratching their heads as <br />to how to implement the plan after the consulting team is gone. Using examples from <br />projects conducted across the country, this presentation looks at the "do's and don'ts" of <br />strategic planning and examines ways communities can dramatically enhance the value <br />of a strategic plan by taking simple steps to increase preparedness beforehand. <br />Integrative Leadership: Application of BR &E in /Transit Oriented Development — <br />Claudia Cody, Assistant Extension Professor <br />Integrative leadership is displayed in the Big Lake BR &E process through multilateral <br />participation of organizations and diversely talented people. The public - private entities <br />involved are unified in cross - disciplinary strategic action for the betterment of the <br />economic common good. This session demonstrates the Business Retention and <br />Expansion program in the City of Big Lake as an integrative leadership economic <br />development tool in Transit Oriented Development. Presenter will also share the <br />utilization of scheduling principles utilizing Excel spreadsheets, and TOP Action Planning <br />in team capacity building. <br />10:45 to 11:00 a.m. Break <br />11:00 a.m. to noon Session Six <br />Track A: What Are You Thinking? <br />Brain Gain of Newcomers into Rural Minnesota and Strategies to Capture Them — <br />Arthur Nash, Extension Educator, Community Economics and Ben Winchester, Extension <br />Community Vitality Research Fellow <br />This session looks at the movement of people and families across the state of Minnesota <br />and efforts of local communities to attract newcomers. Given NW Minnesota's current <br />insulation from national and Minnesota economic woes, there is an acute labor shortage <br />for skilled and technical labor. While there has been notice of the "graying" of rural towns <br />and often a brain drain of exiting 18 -25 year olds from rural Minnesota, there has been <br />documented a brain gain for newcomers of ages 30 -44 into these rural areas. These rural <br />newcomers can be a vital source of community and economic energy of our rural <br />communities. While much of the impetus and decision of migration is of the newcomers, <br />an analysis of NW Minnesota communities' recruitment strategies, incentives, and efforts <br />to attract will be presented. Groundbreaking research in this area allows us to view the <br />rural areas in the positive light they contribute and deserve. <br />