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Vendor participation and event scale shape both the <br />public experience and the level of support needed to <br />make a market successful. <br />CONSIDERATIONS <br />• Handmade or artisan <br />vendors <br />• Food and beverage <br />vendors <br />• Local small businesses <br />• One -day versus recurring <br />participation <br />• Indoor versus outdoor <br />vendor setup <br />CONSIDERATIONS <br />• Small add -on market <br />• Medium standalone market <br />• Large destination -style <br />market <br />• Shopping -focused event <br />• Market paired with food, <br />music, or family activities <br />I M PACT <br />• Strong vendor mix helps attract <br />shoppers <br />• Too few vendors may limit public <br />interest <br />• Too many vendors can reduce <br />vendor success <br />• Outdoor winter setups may be <br />harder to fill without heated <br />infrastructure <br />IMPACT <br />• Small events are easier to manage, <br />but more limited in draw <br />• Larger events may attract more <br />interest, but cost more to produce <br />• Added activities can improve <br />attendance and dwell time <br />• A successful event needs the right <br />balance of vendors and shoppers <br />