Agenda - Parks and Recreation Commission - 12/09/1999

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I P an for a fund-raising f.e as', Our menu for fund-raising success has all the elements of a balanced meal -- tasty appetizers, generous courses, and a fantastic "dessert" the whole ~Vhether its a modest structure for 30 preschoolers or an aggressive undertaking for 200 elementary schoolchildren, the same essentials are necessary. ./~?~ ~~~ ~-~ I Site selection and planning In the early days of the campaign, design volun- ~ ~~~, teers need to make a site selection and gather the input of children and adults to develop a master plan. Be sure to talk to your KOMPAlq play consult- ant and request a copy of KOMPAN's Playground Planning Guide for additional guidance.,'. ., Set a timer Keep the actual fund-raising push to six months or fewer. Your KOMPAN play consultant can help you set a timeline that will come in well done rather than overedoked. . · Once the deadline is set, .... ..-.-~ i~:~-~- stick to it. · Publish this due date in all of your printed materials and press releases. · As a last resort, consider purchasing and ' building your equipment in sections that give you the well-planned design you would have had if it was done all at once. ~:'-,~., i-~.:.,'.: Bal,anced selections Don t overwhelm the palates of your potential contributors with too many trips to the same buffet We recommend you stick to no more than four higt profit fund-raising events and run them concurrent rather than successively. Invest the extra time you would have spent on several mediocre projects to make the chosen ones SUCOeSS~I]. Get the word out .... Get publicity rolling right away and ddn't let up. Flyers, posters, media coverage and marled an- nouneements are essential for building good com- munity awareness. · Pr. epare a list of potential contributors. · Assemble a media contact list for'area newspapers and television and radio stations. · Type up carefully proofed, name lists; arrange for interesting photo opportunities; publish timelines, cost estimates and event dates. Be persistent! The easier you maim it for the media, the more likely they are to give generous coverage.