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MINNESOTA MRT MARKETING TOOLBOX <br />What is MnDOT's Role? <br />Using the MRT when demonstrating and promoting Share the <br />Road principles <br />Considering the MRT and communicating the needs and <br />benefits of accommodating and maintaining the MRT bikeway, <br />when reviewing transportation plans <br />Providing information on bicycle rights and responsibilities, <br />Share the Road, and Complete Streets <br />Coordinating nationwide marketing with other states <br />Using the MRT in research projects when possible <br />Communicating route changes and detours <br />Applying for USBRS Status <br />SUMMARY VISION SETTING MARKETING PRODUCT AUDIENCE STRATEGY IPARTNER1 SUPPORT <br />Minnesota Mississippi River Trail Bikeway Page 7-3 <br />