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WSB understands that the City would also like to see an update completed for its rendered illustration of The COR. <br />This illustration would show planned development, development under construction, and completed development. <br />While this map could be included in marketing materials it's also desired that this rendered illustration service as a <br />standalone marketing piece and is being called out separately. WSB will utilize its existing AutoCAD file of the <br />COR and gather AutoCAD files of newly approved projects as well as roadway alignments and merge them into a <br />fully updated file. The deliverable of this effort would be the updated AutoCAD file as well as a pdf of the rendered <br />illustration. $1,500. <br />Option A or B and the COR Map Update would be a significant improvement to our current marketing materials <br />and it would give flexibility for the City to make edits after the fact as needed. Option C is fantastic but will <br />certainly require more time and effort by staff and WSB to complete if so desired. <br />Funding Source: <br />EDA Marketing Budget. All options would fall within the current Marketing budget balance. <br />Recommendation: <br />Staff recommendation is to select Option A and the COR Mapping Update and to wait on the Story Map (Option C). <br />Staff is supportive of going with Option B but would like feedback from the EDA as to whether it believes that it is <br />worth the $2,000 in additional investment as shown in the attached Interactive PDF Example. <br />Action: <br />Motion to approve marketing contract with WSB for Option A and COR Mapping Update for a cost not to exceed <br />$4,500. <br />(Note: this motion does not include the interactive PDF. If the EDA wishes to include this in the package, the <br />motion should include Option B with a not to exceed amount of$6,500) <br />WSB Proposal <br />Interactive PDF Example <br />Attachments <br />Form Review <br />Inbox Reviewed By Date <br />Sean Sullivan (Originator) Sean Sullivan 11/30/2018 02:15 PM <br />Tim Gladhill Tim Gladhill 11/30/2018 02:20 PM <br />Form Started By: Sean Sullivan Started On: 11/29/2018 04:11 PM <br />Final Approval Date: 11/30/2018 <br />