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DC Ranch, Scottsdale, AZ <br /> <br />Dead zones are shops located beyond <br />the main anchor store, away from <br />heavily traveled areas. Dead zones <br />make it extremely hard for small <br />shops to survive. The grocery store in <br />DC Ranch was as far as people would <br />walk, they would not go around the <br />comer to shop at the two end <br />businesses. Service chains (H & R <br />Block / Hair Salon) moved into these <br />two spots. <br /> <br />The town center needs to have a <br />mixture of businesses side by side that are appealing to the area and to each other. <br /> <br />The park serves as a buffer area <br />between the residential and market <br />area. The park idea came from a <br />children's focus group, in which the <br />children wanted water and sand <br />mixture to make mud. The architects <br />included a spray area for the children <br />to clean up. The area serves as a great <br />gathering place for parents and <br />children. <br /> <br /> <br />