1998 Correspondence - Laserfiche WebLink

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612-3386838 HOISINGTON KOE~R 316 P02 OCT 07 '98 13:45 . ',... Marketing (how do we do it): . Develop a marketing plan. . Identify large vacant land areas and work with land owners to create master plans for a business parle or industrial park. . Use the comp plan as a marketing tool to show the City has a vision and direction. . Keep active communication with professional brokerS', DTED. Chamber of COmmeIce. neighboring communities. NAIOP, EDAM. eto.... . Dileot prospective business interests to major landowners within the community. . Establish an annual event to show respect to local business owners and to invite new businesses in (If one does not already exist). · Others... Establish an Economic De~opmen't Team (who Wlll do it): 1. A dealmaker as a negotiator who can close a deal as well as someone who is in touch with a. Jot of companies looking to move (the Gary Scouts and Ed Bocks as we know) 2. A planner to ensure proper site design. zoning controls, and architectural standards are met (this is someone who works directly with the clients engineers and architectS to ensure all required design elements are taken care of up front and that the best design gets brought fonh early in the process rather than going back and forth. The idea is that the city is easy to work with because they know what they want and what it should look like and convey this upfront and early.) 3. A financial analyst/or broker to review incentiveslfinances (this could be a conl;uitant or the finance director) 4. An engineer to ensure quality infrasll'ucture and utilities and that the designers are not trying to cut comers. which often may occur. S. A building inspector to ensure quality constrUction and monitor what is happening in the field. 6. An attorney to review legal documents. Team could be com.prised of City staff. policy makers, local citizens. or consultants (ensure no confliCT of ifl1eresr) 2\